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RADIO VOTE
Finding the Listeners that Count!
Not all households are easily reached by the Arbitron or Nielsen, and many are uncooperative in Listener Surveys when they are reached.
Crosshair has done primary research to identify which households are more likely to respond to a survey, if they are solicited.
Radio Vote is a Crosshair intregrated marketing program that surveys radio listeners to identify individuals in survey-friendly households who will actually make a difference in radio ratings.
Most stations not only need to reach Arbitron Diary holders, they need diary holders who listen a long time. Radio Vote identifies high TSL radio users who will contribute the greatest Average Quarter Hours of listening to a station's ratings, when converted into a station listener.
For more information about the ratings booster, Radio Vote, call us at 303-594-8000 or use this link:.
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